The Clermont Sun Publishing Company has hired Trevor Evans to lead its Web Development Department.
“I’m really excited to be part of such a dynamic, growing company,” Evans said. “In the 18 months that Clermont Sun Publishing has been helping small businesses create their online presence, it has become the local leader in Web development and technology services.”
Evans is in charge of Web site development, online social marketing, digital publications, and other technology services for small and large businesses, schools, and government entities.
Evans says that the Internet, with more than 266 million users in the United States alone, is the largest advertising medium in the world.
“The average person is spending 33 hours a week online,” Evans said. “Ask yourself if any of your other means of advertising are reaching a clientele this massive.”
He says that even small businesses catering to the local community will benefit from utilizing the Internet with a custom designed Web site by generating exposure to local, national, and international customers that would not otherwise by available.
Clermont Sun Publishing General Manager Tony Adams says that the expansion into the world of online, digital publications is only the latest step in the 182-year-old company’s long history of embracing new technologies and innovation.
“Newspapers and other print publications are going to be around for a very long time,” Adams said. “But the future of communication and information sharing is clearly online. Our newest department is our venture into this new world, and we’re very happy to have Trevor leading the way.”
Companies are learning that it is becoming a necessity to turn to social media marketing to engage audiences through social marketing Web sites. Social media sites can be used for advertising, public relations, publicity, direct marketing, and sales promotion.
The Clermont Sun Publishing Company can start up and run Facebook, Twitter, and other social networking pages and manage a business’s online reputation for a small monthly fee.
“If you want to utilize the marketing potential of social networks but all the “tweets’ and “likes’ have you bewildered, we can help,” Evans said.
For more information about The Clermont Sun Publishing Company’s Web Development Department, go to www.clermontsunpublishing.com or call (513) 732-2511.